Case Studies

Think /Beer

MEDIA > Print

CAMRA's membership base is as diverse as its range of real ales. A survey revealed that its news-based content needed to work harder to entertain readers and attract younger faces. Think was tasked with creating a concept that turned CAMRA's communications into key member benefits and more clearly reflected its membership base, inspiring readers with relevant and entertaining features.    

Read the full case study

(Click image to enlarge)
Back