Content

The International Content Marketing Summit 2014 stellar line-up

Naga Munchetty to chair fifth annual conference on November 26. Speakers from YouTube, Jamie Oliver, Google, LinkedIn and Buzzfeed confirmed 

Book tickets here Read more »

Posted in CMA news
8thOct 2014

The Content Marketing Association celebrates record number of new members

The Content Marketing Association (CMA), the industry body for the content marketing industry, has announced a record number of members joining the association this month. This follows the move to broaden its membership policy – opening up to media agencies in late 2013, media owners in June 2014 and brands in September 2014. Read more »

Posted in CMA news
6thOct 2014

It's not the winning it's the taking part that counts

Posted by: Peter Dean, Seven

What this year's CMA awards shortlist says about Seven's DNA

“It’s not the winning it’s the taking part.” Yeah, right. Tell that to the Oscar also-rans who politely clap the winner to the stage and then have to endure the gushing “I’m not worthy” speech while being scrutinised in close-up. Read more »

Posted in Member news
17thOct 2014

John Brown wins 20 nominations for CMA International Content Marketing Awards

John Brown Media has been shortlisted for 20 gongs at the annual International Content Marketing Awards to be held in London on November 26th  following the CMA content marketing summit. Read more »

Posted in Member news
16thOct 2014

What superstar vloggers can offer content marketer

If you have been watching TV in the last week, or traveling on the London underground, chances are you will have seen new adverts for YouTube. Interestingly, rather than highlight the way that established media (BBC, C4 etc) uses the video platform the new ads focus on the new breed of indie video content creators - known by their fans and some sections of the media as superstar vloggers. Read more »

Posted in Industry News
16thOct 2014

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