CMA Digital Breakfast


Summit secrets and award nominations

The International Content Marketing Summit held on Thursday December 3rd at Kings Place, London will be launched on Monday but as a sneak preview for all CMA pals I wanted to let you know that this year’s theme will be ConTech – How to harness the power of technology to deliver successful marketing strategies. Read more »

Posted in CMA blog
30thSep 2015

Mind The Gap: Creating a need for stories in content marketing

Lemon. It’s possibly the most famous headline in advertising. And it’s not without irony that such a succinct summary of one particular VW’s story has spawned almost as many words of deconstructive analysis as Hamlet. But earlier this year, someone placed this ad into a new context for me.  One that gave it a sharp and zesty refresh. Read more »

Posted in CMA blog
27thSep 2015

Are there awards for the best membership perks?

The summer seemed to fly by and at the cma we have been as busy as the week before Christmas in a Tesco mega store. Read more »

Posted in CMA blog
26thAug 2015

Summer is here

We have just recovered from our cma members summer party (recovered from the high anxiety that it may have rained and been called off!) the weather held, the roof top rocked and everyone seemed to have a great time…this lot especially!  Read more »

Posted in CMA blog
29thJul 2015

Downloads Galore!

That report we published at the beginning of the month, The Content Marketing and Data Intelligence Report has now been downloaded over 450 times! The entire marketing and media industry from Content Agencies, Media Agencies, Advertising Agencies, Platforms, Publishers, Broadcasters and Brands all want a piece of it. Read more »

Posted in CMA blog
29thJun 2015

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