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3rdMar 2015

Highlights of our first CMA Digital Breakfast of 2015

This month's CMA digital breakfast discussed ‘Data Driven Content and personalistion’. Our three experts were Alexandra WillisHead of Digital Content, WimbledonRhian CowburnHead of Partner Strategy, Starcount and David Copeland, Director of Mobile Marketing, Connected Digital.  Read more »

Posted in CMA news
18thFeb 2015

Month In Content Marketing: British Airways re-launches Business Life, Friends Life debuts new website and the best content of 2014.

BA revamps key site, awards news and a look back at 2014 and a few predictions for the new year. Read more »

Posted in CMA news
30thJan 2015

2015 Already off to a great start with The CMA signing up 2 new members

The Content Marketing Association (CMA), the industry body for the content marketing industry, starts the new year already by welcoming two new members.  Read more »

Posted in CMA news
27thJan 2015

What Facebook is doing to brand pages - and the difference content can make

A couple of weeks back US organisation  Pew Research published its latest social media findings and discovered that, in spite of talk of millennials shifting platforms and content overload, Facebook is still in very rude health. Read more »

Posted in CMA news
23rdJan 2015

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