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The new relationships in content marketing

Last week saw the announcement of Dentsu Aegis acquiring John Brown Media a seismic moment in the world of content marketing. The deal highlights why content marketing is such an exciting and vibrant area to be in and its growth across the media and advertising sector. Read more »

Posted in CMA news
20thMay 2015

Digital Breakfast: Real Time Content Marketing

At last week’s digital breakfast from ITN Productions, three speakers talked about the challenges of working with clients on producing real-time campaigns and creating digital news rooms Read more »

Posted in CMA news
14thMay 2015

Highlights from Barclays Marketing Excellence Summit

The Barclays Marketing Excellence Summit took place at Facebook HQ on Tuesday. CMA MD, Clare Hill took to the stage and presented alongside Facebook, LEGO & IBM to 160 or so Barclays Staff!   Read more »

Posted in CMA news
29thApr 2015

Red Bee join the CMA as Matt Adams of iProspect becomes a Director

The CMA are delighted to announce that entertainment and content marketing agency Red Bee has joined as a member. The announcement comes alongside news that Matt Adams, Managing Director, iProspect UK, joins the management team as a Director of The CMA. Read more »

Posted in CMA news
29thApr 2015

Month In Content Marketing: April

RBS debuts new kids game, Fortnum & Mason prove the power of print and Google’s Mobilegeddon challenges brands  Read more »

Posted in CMA news
28thApr 2015

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