Content

A new distinction in the content market?

Posted by: Paul KeersWhite Light Media

A new criteria of content may be about to emerge – and it’s one of which we need to be aware. Read more »

Posted in CMA blog
11thSep 2014

A day in the life of... Richard Cree, Editor-in-Chief of economia at Progressive Customer Publishing

Richard Cree

A 2013 BSME editor of the year, his day job involves, among other things, making sure the entire suite of publications produced by PCP for ICAEW delivers the right content to the right audience on the right platform at the right time. He is also responsible for the Content Desk blog. Read more »

Posted in CMA blog
10thSep 2014

Month In Content Marketing: September

New launches from Warehouse, awards nominations for BA Business Life, the ongoing debate about Native Advertising and are messaging apps the new frontier for content marketing? Read more »

Posted in CMA blog
10thSep 2014

September is off to a storming start with award entries

Posted by: Clare Hill, CMA

The International Content Marketing Awards are in full swing and the absolute final (and already extended) deadline for entries is tomorrow so please don’t miss out. Read more »

Posted in CMA blog
10thSep 2014

How to hire in-house content marketers if you know nothing about content

Posted by: Emily Shelley, Sticky Content

With the whole world and her husband trying to hire content professionals, it’s hard enough for agencies to spot talent - let alone marketers who are new to content creation.  Here are 7 things to consider if you’re hiring in-house content marketers, from someone who’s hired dozens of them Read more »

Posted in CMA blog
10thSep 2014

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