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Is blogging dying? Does it matter?

It is now well over a decade since pioneering software like Movable Type and Blogger launched enabling millions of people across the world to create their own online diary style websites that we now know as blogs. Read more »

Posted in CMA blog
5thMar 2015

How we fooled the world with just some good content...

... and Back to the Future’s DeLorean Read more »

Posted in CMA blog
27thFeb 2015

Creating content for the luxury market

Josh Spero, editor of wealth management magazine Spear’s, says the smart way to position content for a high-net-worth audience is to look for the story, not be dazzled by the surface Read more »

Posted in CMA blog
26thFeb 2015

What Content Suits a Culture Best?

Depending on the region and culture your brand is targeting, there are approaches to content marketing that work and ones that don’t. Read more »

Posted in CMA blog
25thFeb 2015

5 Brands That Went Viral on YouTube and How Yours Can Too

YouTube can seem like a fickle, confusing place where only the lucky can achieve audience attention, but this does not have to be the case. If you keep certain goals and tips in mind, your videos could become so popular they spread like wildfire. So, without further ado, here are five brands that went viral and what they did to make that happen: Read more »

Posted in CMA blog
25thFeb 2015

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