CMA Digital Breakfast


Looking through the Periscope – Twitter’s new app

Broadcasters beware. Twitter’s latest appquisition, Periscope, allows users to view and broadcast video live from anywhere online. It has the potential to change the international media-scape forever. So what does this mean for content marketing? Read more »

Posted in CMA blog
8thApr 2015

Glance Journalism has arrived thanks to the New York Times

In September 2014, Content Desk predicted the arrival of glance journalism – micro stories written for the small screen.  Read more »

Posted in CMA blog
2ndApr 2015

Trends in Content Marketing 2015

Followers of Ascend2 can’t help but notice the staggering amount of research the company produces about all things marketing. It’s a practice-what-you-preach approach, as Ascend2 is a leading marketing solutions company; no doubt the research it produces adds to the company’s legitimacy among clients, increases the share ability of its content and gets it plenty of coverage in marketing trade journals. Read more »

Posted in CMA blog
2ndApr 2015

The Perfect Pick

A guide to the different elements of content strategy and how to pick the perfect content to maximise impact Read more »

Posted in CMA blog
2ndApr 2015

Keywee offers a new twist on content recommendation

One of the fastest growing associated sectors of content marketing in recent times has been content recommendation engines. Several companies have grown huge businesses by placing editorial content on their widgets in mainstream media in a form of native advertising. Read more »

Posted in CMA blog
26thMar 2015

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