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Wardour strikes oil with SOCO International

Wardour strikes oil with SOCO International

SOCO International plc, the FTSE 250 oil and gas exploration company, has appointed Wardour to create and produce its 2009 annual report after a competitive pitch.

The agency, a specialist in corporate communications and customer publishing, drew on its strong journalistic credentials to offer SOCO a new approach to its report.

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Posted in
25thOct 2009

APA Digital Breakfast: Online Marketing Tues 27 Oct - Book today, last few spaces

Digital Breakfast on Tues 27 Oct - Online Marketing

Last few days left to book your space at our Digital Breakfast on Tues 27th Oct, which is about Online Marketing.We still have a few places left.

Internet ad spend is now officially bigger than TV, and we have Kieron Matthews from the IAB discussing the current UK online market.

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Posted in
23rdOct 2009

APA International Customer Publishing Awards - 2nd round of judging

APA International Customer Publishing Awards - 2nd round of judging

This week, at the Soho Hotel, the 2nd round of judging for the International Customer Publishing Awards took place.

The event saw fifty senior media figures, that included media planners, creative directors, research specialists and marketing directors, gather to discuss and debate which submissions displayed the best examples of creativity, effectiveness and brand synergy.

This year, for the first time, entries have been opened to non-members and Customer publishers across the world. The judges involved have been very impressed with the quality and variety of the entries.

One judge commented, "The quality of entries is the highest I have seen in all my previous four years of judging these awards. The strength of the industry is clearly reflected in the ever increasing standard of the awards entries."

The category winners along with the Grand Prix winner will be announced at the Awards night on the 25th of November.  To book your place at the biggest most lavish customer publishing awards event to date, go to our online booking system at www.IloveEd.co.uk.

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Posted in
23rdOct 2009

Sappi Fine Paper - new APA strategic partner

Sappi Fine Paper - new APA strategic partner

The APA are pleased to announce their new strategic partnership with Sappi Fine Paper UK.

As well as being an overall sponsor of our 2009 international Customer Publishing Awards, Sappi supplied the paper used for our eye-catching awards literature, and we look forward to building the relationship further into 2010.

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Posted in
22ndOct 2009

Cineworld launches digital films magazine

Cineworld launches digital films magazine

Cinema chain Cineworld has launched a digital version of its monthly Unlimited magazine.

Subscribers to Unlimited Digital will receive the magazine via email once a month, as well as weekly updates for their local Cineworld cinema.

The magazine will feature film trailers and reviews, as well allowing users to click through to buy tickets online.

Kristy Quigg, channel marketing manager for Cineworld, said, "We're constantly searching for new and innovative ways to communicate with our customers and understand the importance of online engagement."

The cinema chain has also launched a mobile site that allows customers to view information on upcoming films.

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Posted in
22ndOct 2009

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