Content

Healthy magazine's new website by River goes live

Healthy magazine's interactive new website has gone live @ www.healthy-magazine.co.uk

The new site, packed with great natural health resources, features expert advice from the likes of Jamie Oliver and TV health gurus Nicki Waterman and Amanda Ursell.

Read more >> Read more »

Posted in
24thAug 2009

Axon publishes digital alumni newsletter

Axon publishes digital alumni newsletter

Axon Publishing has created a digital e-newsletter, xBPP, to communicate with alumni of the BPP College of Professional Studies.

xBPP is both hosted on the BPP website, and also e-mailed to alumni of the College's Law and Business Schools. It will strengthen the bonds between the College and its former students, and inform them of benefits and career possibilities.

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Posted in
24thAug 2009

Date for your diary - APA Digital Breakfast

http://www.apa.co.uk/services/apa-digital

A date for your diaries - the next Digital Breakfast will be on Tuesday 15th September, the topic will be 'Accessibility'.

Presenting will be Lis Shorten from Foviance (specialists in accessibility consulting). The breakfast will give an in-depth introduction to 'Accessibility' covering topics such as the different types of impairment law, the impact of inaccessibility to a site, SEO, the importance of website design, and best practice online writing.

Full synopsis for the breakfast will be available on www.apa.co.uk later this week.

If you would like to find out more about past digital breakfasts click here >> Read more »

Posted in
21stAug 2009

The real value of online content is engagement

The real value of online content is engagement

It is impossible to view digital content in the same black and white way as that provided by traditional media (‘paid-for web content to benefit brands', Revolution, June 2009). The issue of paid-for content is not as simple as who pays for it, but rather brands funding it in different ways via marketing and editorial budgets.

Read more of APA's Amanda Davie's response to an article in Revolution about 'paid-for content'. Read more »

Posted in
21stAug 2009

New children's website for Chelsea FC by John Brown

New children's website for Chelsea FC by John Brown

Chelsea FC's all-new kids' website goes live today, showcasing a mix of captivating content, innovative design, rich media and exclusives and rewards for the junior 'True Blue' faithful.
 
The work of John Brown, Bridge Kids is Chelsea's digital space for junior supporters, joining Bridge Kids magazine, published by John Brown since August 2008, in forging rewarding lifelong bonds between the Premiership club and its army of junior supporters.

Read more >> Read more »

Posted in
21stAug 2009

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