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New food magazine is Irresistible

Irresistible

River Publishing has been appointed to produce a new food magazine on behalf of Weight Watchers UK. The new magazine is called Irresistible and contains 101 WeightWatchers recipes, together with food ideas to kick-start a healthier lifestyle. Read more »

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Posted in
20thJan 2009

eCommerce and diversifying revenue forum

AOP

In the current climate, have publishers become over-reliant on advertising revenue? Should they be diversifying and finding new income streams and is ecommerce the answer? If so, can editorial maintain its integrity? Read more »

Posted in
19thJan 2009

The importance of integrated, cross-channel media strategies- highlighted at APA Digital Breakfast

APA Digital Breakfast

The first APA digital breakfast of 2009 took place last Thursday, with a brief retrospective of Google's first decade and advice for marketers in a digital downturn. Read more »

Posted in
16thJan 2009

APA New Position- Marketing and Events Manager

APA New Position

Carly will be leaving the APA in March to go travelling and we looking for a replacement to continue her excellent work. APA is looking  to appoint a Marketing and Events manager whose responsibilities will include  liaising with all members, updating the website, compiling our weekly newsletter, and other member communications and managing a series of events, including concept, design, logistics and marketing. Read more »

Posted in
16thJan 2009

Empire Cinemas launches new consumer magazine

Summersault launches Escape magazine on behalf of Empire Cimemas

Empire Cinemas has launched Escape, a free magazine about the latest films and treats for its customers that will be distributed in its cinemas across the UK. Escape will be produced by Summersault Communications, the leading employee and customer communication specialists. Read more »

Posted in
16thJan 2009

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