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Update on new account mail tariffs, VAT and bulk mail transformation
Royal Mail tariff changes are coming into effect on 2nd April 2012. Read more »
Julia Hutchison analyses the latest ABCs for InPublishing, giving her views on the rise in content marketing. Read more »
APA members are concerned about the impact that VAT changes in respect of postage and printing will have on their clients, who cannot recover the VAT charged to them.
Adrian Houstoun, a VAT partner at chartered accountants Kingston Smith W1, looks at the two changes that are causing concern. Read more »
Week in content marketing 17 February 2012
This week sees the latest ABC figures reveal a 9.5% increase in customer magazines' circulation; Marketing Magazine looks at how local content can engage global markets; River Group creates food magazine with The Co-operative; Wardour creates Digital Turkey eBook; why content marketing is becoming vital; and why a ‘whole brain' approach is essential when it comes to digital marketing. Read more »
The latest ABCs reveal that the customer magazines featuring in the Top 100 by circulation combined circulation has seen a period on period increase of 9.5%. The combined circulation percentages tell a very different story for consumer newsstand titles which have seen an overall decline, with titles such as Now and OK suffering large drops. Read more »
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