With platforms like Pinterest and Facebook introducing ‘buy’ buttons, Chris Price looks at the implications for content marketers Read more »
One of the main headaches for CEOs who create a startup that grows at a stratospheric rate is that at some point they have to justify the multi million dollar price tag that the industry has put round their virtual shoulders.
Brands have got to think of more creative ways of using radio in order to get the cut through they desire, according to Karen Gray, director of brand and marketing communications at Homebase. Lucy Tesseras from Marketing Week reports... Read more »
Vue Cinema’s magazine gets a revamp, Co--op targets the East and the latest awards news Read more »
WPP's Sir Martin Sorrell has today launched a digital content agency called Truffle Pig as a part of a tripartite with the Daily Mail and SnapChat, describing it as "a new way and new approach" to generating revenue.
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