Magazine publishers will be able to disclose their audited print circulation figures and the reach of their digital editions alongside each other on one certificate for the first time, following a change in the rules.
Royal Mail today announced its second DM Sale to encourage advertisers to try new direct mail tactics to boost the performance of their marketing campaigns.
The 20 per cent discount, available on new or additional mail volumes throughout March and April 2011, follows the success of Royal Mail's first-ever DM Sale earlier this year. Read more »
Think swept the board with four prizes at the PPA Scotland Awards 2010. The Scottish Magazine awards ceremony is the key event for the magazine industry in Scotland. Think's John Innes also set an industry record, receiving Publisher of the Year for a second year, making him the first publisher to receive the prestigious award twice. Read more »
Join fellow marketing and custom media professionals for the US industry's largest two-day annual gathering featuring a series of high-level marketing conversations. Speakers represent a variety of disciplines and engage attendees in conversation about improving content, building stronger brands, and exploring new methods to monetize custom media programs across the print and digital landscape. Read more »
Completely London scooped the prestigious Grand Prix Award at the APA International Customer Publishing Awards 2010, after winning three category awards earlier in the evening.
The awards, held at London's Old Billingsgate on 23rd November 2010, followed APA's inaugural Content Summit, which saw business stalwarts such as Rory Sutherland, Luke Johnson, Julie Meyer, Julia Hobsbamn, David Seers and Susan Aubrey-Cound take to the stage. Read more »