Content

Keys Trends in content marketing unveiled at APA International Content Summit

Yesterday saw leading media planners, marketers and APA members come together for the first APA International Content Summit. Supporting an unrivalled calibre of industry leaders on the speaker platform, the event became an open forum for discussions around the Power and Future of Content. With almost 400 attendees and 500+ Tweets broadcast, the first of its kind event was an amazing success. Read more »

Posted in Other Events
26thNov 2010

Think Announces New Client: The Motor Sports Association

Following a competitive pitch, Think is delighted to announce it will be working with the Motor Sports Association (MSA), to publish its quarterly membership magazine Motorsports Now!  Think won a six-way pitch to redesign and relaunch this important motor sport title. This win further cements Think's reputation as the leading customer publisher for membership organisations. Read more »

Posted in Member news
26thNov 2010

Media coverage for the APA International Customer Publishing Summit and Awards

We have received some great media coverage from this week's International Content Summit and International Customer Publishing Awards. We have collated links to the features so far in the press so far. See the media links »

Posted in Industry News
26thNov 2010

This week in Branded Content

This week in branded content sees the first International Content Summit proves a success, the APA International Customer Publishing Awards winners are revealed, Virgin Media announces plans of an iPad only magazine, Amazon moves into content, and Waitrose launches its first Facebook app. Read more »

Posted in
26thNov 2010

Branded content shines in latest NRS figures

Branded content is the theme of the moment and the latest NRS figures do nothing but confirm the ongoing strength of the sector. Released today, the survey reveals that titles topping the rankings in the monthly and bi-monthly categories are all associated with big brand names and stores. In other words, customer magazines are continuing to dominate the results. Read more »

26thNov 2010

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