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Instant guide to Facebook's Open Graph

Instant guide to Facebook's Open Graph

Last week social networking site Facebook, which is now the most visited website in the US, unveiled its latest innovation - the Facebook Social Graph. It has generated a huge amount of excitement on both sides of the Atlantic with some brands hailing it as a major breakthrough in connecting with online audiences. The company's CEO Mark Zuckerberg said it would put 'people at the centre of the web and would bring all connections made across the web, not just on Facebook, together.' Read how brands can harness the new feature »

Posted in Media Coverage
11thMay 2010

Story Worldwide secures place on Janssen-Cilag’s digital marketing roster

Story Worldwide, the global content marketing agency, has won a place on pharmaceutical company Janssen-Cilag's digital marketing roster. Story will receive invites to pitch on a number of digital briefs alongside two other agencies. Read more »

Posted in Member news
11thMay 2010

Seven Squared sets up B2B division with League Managers Association as founding client

LMA magazine cover

Customer engagement agency Seven Squared has set up a B2B division headed up by Mike Bokaie, founder and former CEO of Caspian Publishing. Read the full story »

Posted in Member news
10thMay 2010

Asda celebrates 6th birthday of Asda Media Centre with new site launch

Asda celebrates 6th birthday of Asda Media Centre with new site launch

Grocery giant, Asda, is showcasing its multi media portfolio in a new site set to launch in May, the 6th birthday of the Asda Media Centre. Working with its key partners, Publicis Blueprint, SAS, JCDecaux, Brilliant, and AWA Digital. The site has been developed to highlight the many media touch points, providing advertisers the opportunity to target three quarters of UK households. Read more »

Posted in Member news
7thMay 2010

APA Digital Training Workshop – Tues 18 May - Web measurement - last few spaces

In a time when your clients and partners are demanding more accountability from their digital channels, it is essential that you can make informed strategic decisions that lead to action.

This half-day course will fully arm you with the knowledge and techniques you need to ensure that you create the most effective websites for your clients, and provide insights that deliver real results. Book your place at our workshop on Tues 18th May »

Posted in Other Events
7thMay 2010

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