Content

The CMA celebrates record number of new members

The Content Marketing Association (CMA), the industry body for the content marketing industry, has announced a record number of members joining the association this month. This follows the move to broaden its membership policy – opening up to media agencies in late 2013, media owners in June 2014 and brands in September 2014. Read more »

Posted in CMA news
6thOct 2014

Seven Squared shrinks Sainsbury's mag to fit handbag

Sainsbury's Magazine cover

Sainsbury's Magazine, the UK's widest-read paid-for women's monthly magazine with more than 4 million readers*, is to become the first food magazine in the country to launch a handbag-sized version. Read more »

Posted in Member news
28thMay 2010

Review of Wired magazine's iPad edition - and what customer publishers can learn from it

Review of Wired magazine's iPad edition - and what customer publishers can learn from it

So far sales of iPad magazines (editorial apps for the device which ape magazine use in that users flick between pages) have been a tad disappointing. The most high profile iPad mag to date, GQ, has sold less than 500 copies which falls a long way short of its publisher Conde Nast's vision of reinventing the online magazine. Read the review in full »

Posted in Digital
28thMay 2010

Round up of the week in branded content - marketeers eye up the iPad while Facebook trumps Twitter

Here's this week's round up of the news for branded content producers. Will the launch of the iPad transform customer publishers' digital strategies? Why Facebook works better for brands than Twitter. Plus updates on paywalls, the new iPhone and more.

Branded content round up »

Posted in
28thMay 2010

PPA Salary Survey 2010 - Benchmark your salaries and much more!

PPA Salary Survey 2010 - Benchmark your salaries and much more!

Comprehensive salary tables for editorial, sales, marketing and other publishing roles. In addition to salary trends showing movement in earnings, the survey provides details of labour turnover, employment conditions and gives details of benefits. You can also use the survey to help your business planning as it looks beyond the financial package that employees receive to include broader motivators. Read more »

1Comments
Posted in Industry News
28thMay 2010

« Previous
1 2 3 4 5 6 7 8
Next »