5 social curation sites/apps and why customer publishing agencies should be interested

Social curation has been a hot topic in the digital world since the latter part of 2010. With an ever growing base of content fighting for consumers' attention, people are looking for ways to filter the stream of information and news. Read more »

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FanGager: the social media engagement tracking and loyalty programme

One issue that is concentrating the minds of many people in marketing and publishing at the moment is how to build up a large and loyal following for their brand in social media. However, once the brand has built up a community on Twitter and the Facebook what should the brand do to keep its fans coming back for more. Read more »

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Facebook Deals launches in the UK

The UK version of Facebook Deals is rolling out today, 31 January, and is offering Facebook users who "check in" through Facebook Places on their mobiles access to special offers and deals, adding more value to the use of this particular geo-localisation service. Read more »

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10 ways to increase your Twitter audience

Twitter has grown in popularity as a social information network over the past couple of years, and increasingly more brands and businesses, as well as individuals, see it as an effective marketing platform. However, as people flock to Twitter to exchange ideas and experiences, it is not given that they will follow you despite constantly updating your status. Read more »

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Have a Merry Social Christmas – keeping momentum going over the holidays

With this strong focus on social media marketing, we are wondering what will happen with the branded accounts during the festive period? Social media, as we know, never sleeps and there will always be someone tweeting holiday moments or updating Facebook friends on how their day is going. This means that they could also be interested in festive deals, so it's an opportunity not to be missed by brands. Read more »

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