Mazda's Zoom-Zoom customer magazine has been voted ‘Best Automotive Title' for a second year at the annual APA International Content Marketing Awards recently. The awards are regarded as ‘The Oscars' of the branded editorial marketing world and recognise effectiveness and creativity in the customer publishing industry. Read more »
What's Next, Sappi Fine Paper Europe's high-quality paper showcase magazine, unleashes the power of print in its latest autumn edition, available now for order through Sappi sales office or online Read more »
Wardour is launching a new inspirational and informative quarterly publication for senior women in business. Read more »
Last night APA's first ever International Content Summit was named 'Best media event strategy of the year' at Haymarket's inaugural Brand Event Awards.
The summit which was held in November 2010 at Old Billingsgate was described as having defined a discipline and clearly claimed ownership of content as a marketing medium for APA's members. The judges agreed that APA was ahead of the curve and had won the land-grab for the emerging channel. The summit line-up was impressive with stalwarts such as Rory Sutherland, Julie Meyer, Luke Johnson and David Seers taking the stage leaving no stone unturned. Read more »1Comments
Wardour picked up the title for best business-to-business magazine for an unprecedented third successive time last week at the APA international content marketing awards.
The B2B crown went once again to The Review for Gemalto, which saw off stiff competition from 10 other entries to pick up the trophy.
The hat-trick for Wardour and Gemalto topped a great night for the agency, which also won the award for best photograph and was highly commended for best finance title. Read more »