Content

Research monthly presentation: Coupon Usage

APA Research

Recent research shows that coupon usage is on the up - and across all sections of society.

Using TGI we've drilled down to customer magazine readers to see if they are more likely to redeem than others. The good news for brands with customer titles is that they do!

APA members can download the presentation here >> Read more »

17thAug 2011

50% off at PMA in August

PMA Logo

50% off all listed workshops - subject to availability.

Book a listed course by 12pm, Thursday 18th August.

Quote 160811 and get the discounted price. Read more »

Posted in Other Events
16thAug 2011

Summit 2011 update: Global Branding Guru joins the line-up

New speaker confirmed for the line-up for the International Content Summit 2011 - Global Branding Guru, Allyson Stewart-Allen, who will be talking about international marketing and how to use content across multiple boarders.

Early bird tickets have now sold out for the 2011 APA International Content Summit, proving that this year's summit is more popular than ever. But you still have a chance to bag yourself a bargain, as we have released a 2nd batch of tickets all with £50 off full price, but you'll need to be quick as they are selling out fast.

www.ilovecontent.co.uk/summit Read more »

Posted in Other Events
12thAug 2011

Week in branded content: 12 August 2011

Mid-August is known as very slow news-wise as many workers are away on holiday and agencies are planning their pitches, ready for September to come around. This week however the news were dominated by the dramatic London and UK riots - is social media really to blame? - and the overall news has been anything but ‘slow'.

Week in branded content: 12 August 2011 Read more »

Posted in
12thAug 2011

Wardour shortlisted for an AOP Award for 'Man on Fire'

An image taken by award-winning content marketing agency Wardour for the cover of a client magazine has been selected by the AOP Photographers Awards to be included in the 2011 book and exhibition. The awards are the most prestigious and highly respected competition for professional photographers worldwide and receive more than 4,000 entries each year. Read more »

Posted in Member news
12thAug 2011

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