Content

Week in content marketing: 16 December 2011

This week sees new magazine addition announcements by River Group andRedactive, while ILN takes Pelé to the PODIUM; John Brown offers people the chance to win a Nissan LEAF; Huffington Post to introduce branded blogs in the UK; and five key marketing trends for 2012.     Read more »

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16thDec 2011

Week in content marketing: 9 December

This week sees some great new magazine announcements by John Brown and River Group, Cedar Communications looks back at a landmark year; US marketers are set to increase spend on content marketing; 60 unmissable quotes from the APA Content Summit; and is Connected TV the next big thing?  Read more »

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9thDec 2011

Week in content marketing: 02 December 2011

This week sees the APA win at the inaugural Brand Event Awards for the 2010 Content Summit; Cedar Communications launches new digital magazine for British Airways; Wardour helps everywoman connect; The River Group takes Weight Watchers to new European countries; and the amount spent on content marketing is at an all-time high in the US. Read more »

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2ndDec 2011

Week in content marketing: 25 Nov 2011

This week has been a busy - but great - one for the APA and the content marketing industry with both the second International Content Summit and the annual APA International Content Marketing Awards taking place. The second summit was a huge success, with great activity on Twitter as the panellists presented their thoughts on the future of content. At the Awards,Publicis Blueprint scooped the Grand Prix; SevenThe Church of London,NorthstarWardourAugust MediaSunday, and Redwood were also among the winners. And we take a look at the corporate blog and what makes it successful.     Read more »

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25thNov 2011

Week in content marketing: 18 November 2011

This week sees the awards season bonanza kick off with wins by Redwood Group and more nominations for Haymarket Network; the APA Mintel Report shows positive trends for the content marketing industry; Axon Publishing gets into the Christmas spirit with Marks and Spencer's and brands flock to Google+ Pages. Read more »

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18thNov 2011

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