Search engine optimisation is arguably content marketing’s most important channel. Our next digital breakfast on April 15th will explore this in much more detail. Read more »
The CMA are launching a fantastic new digital training programme, beginning in May. This programme will provide attendees with a thorough understanding of the principles and practices of effective digital content marketing. Read more »
It was the most anticipated launch of 2010. Now, almost one year later, the uptake of the iPad has been astonishing with over 15 million of the devices already sold. It has also sparked a scramble among the company's rivals to deliver competitive products with Blackberry, Motorola, Samsung and LG all about to offer their own new tablets.
But what impact has it had on the publishing industry? It is really about to become the saviour of publishing as some media companies have suggested? Here's a quick round up of the first year of the iPad. Read more »
Skillset is very pleased to announce that the Resources Director of Redwood Publishing, Matthew Prior, has been appointed as the new Chair of its Publishing Skills Council. Read more »