Content

Sherren and Bokaie team up to launch new digital media company

Two of the most successful B2B publishing entrepreneurs have started a new digital publishing company with the aim of turning it into a global media business.

Graham Sherren, founder and former Chairman and Chief Executive of Centaur Media, and Mike Bokaie, founder and former Chief Executive of Caspian Publishing, today announced the launch of Casis Media. Read more »

Posted in Industry News
19thJan 2011

APA interview with August Media’s Donna Hardie

A couple of weeks before Christmas we caught up with August Media's Donna Hardie, who was crowned Editor of the Year in the 2010 APA International Customer Publishing Awards for her work on Completely London. The title, produced for the London estate agent Kinleigh Folkard & Hayward, was also awarded Launch of the Year and The Grand Prix. Read more »

Posted in Member news
19thJan 2011

Ten branded iPhone apps

New research shows that a third of UK consumers are now shopping via mobile. The rise in people accessing the Internet and now shopping via their phones is reflected in the increase of branded iPhone, and now iPad apps entering the market. Read more »

Posted in
19thJan 2011

This week in branded content: Publishing and the iPad, social commerce and sponsored Tweets

This week in branded content sees customer publishers add to their portfolios; a lot of noise in the media surrounding publishing on the iPad; social commerce might be the next thing: and OfCom tells brands and celebrities to disclose sponsored Tweets. Read more »

Posted in
14thJan 2011

Publicis Dialog and Publicis Blueprint ‘rebrand’ marriage for SHE magazine

London agencies Publicis Dialog and Publicis Blueprint have jointly created a campaign to ‘rebrand' the institution of marriage, at a time when marriage rates are falling to an all time low. The work was developed to run in the Valentine's issue of national women's glossy, SHE magazine, which has a monthly circulation of 150,000. Read more »

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Posted in Member news
14thJan 2011

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