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New glossy customer magazine for Best Buy UK customers
Best Buy UK, part of the world's leading technology store, is delighted to announce a new and unique customer magazine, developed in partnership with the award-winning agency, August Media. Read more »
Summersault to produce new magazine for licensees
Licensees can pick up valuable advice on how to build their business and increase profits thanks to a new magazine.
Freehouse, produced by award-winning publishers Summersault Communications, is a new business-to-business publication delivered to the 25,000 independent licensees across the UK. Read more »
Members and supporters of the APA party on the Southbank
On 7th July the APA held its first summer party, which took place at the Blue Fin - an amazing space that features stunning galleried spaces and outside terraces overlooking the Tate Modern.
The evening, sponsored by Ceros, provided a fantastic opportunity for people from every area of the content marketing industry to network in one of London's most iconic venues.
You can view the pictures from the evening here...see who you can spot from our members and supporters! Read more »
APA International Content Summit 2011: Rory Sutherland joins line-up as key note speaker
The anticipation is building for the 2011 APA International Content Summit as new speakers are coming on board. Lining up alongside such industry legends as Tim Dunn, Director of Customer Strategy at MIG and Philip Thomas, CEO of Cannes Lions, and we now have Ben Hammersley, Director of Digital at Six Creative.
We're also very excited to announce that Rory Sutherland, Creative Director and Vice-Chairman of OgilvyOne London and all-round advertising guru, has agreed to be one of the keynote speakers. To give you a taste of Rory's unique insights into customer behaviour, we've uploaded a couple of videos of his speech from last year's Summit. Whether you were there or not, they're well worth watching. Read more »
Week in branded content: 8 July
This week sees new customer publishing launches from Seven, Cedar Communications and River, News Corporation's News of the World makes a dramatic exit, US site Huffington Post launches in the UK, and Facebook makes a deal with Skype. Read more »