On 7th July the APA held its first summer party, which took place at the Blue Fin - an amazing space that features stunning galleried spaces and outside terraces overlooking the Tate Modern.
The evening, sponsored by Ceros, provided a fantastic opportunity for people from every area of the content marketing industry to network in one of London's most iconic venues.
The anticipation is building for the 2011 APA International Content Summit as new speakers are coming on board. Lining up alongside such industry legends as Tim Dunn, Director of Customer Strategy at MIG and Philip Thomas, CEO of Cannes Lions, and we now have Ben Hammersley, Director of Digital at Six Creative.
We're also very excited to announce that Rory Sutherland, Creative Director and Vice-Chairman of OgilvyOne London and all-round advertising guru, has agreed to be one of the keynote speakers. To give you a taste of Rory's unique insights into customer behaviour, we've uploaded a couple of videos of his speech from last year's Summit. Whether you were there or not, they're well worth watching. Read more »
This week sees new customer publishing launches from Seven, Cedar Communications and River, News Corporation's News of the World makes a dramatic exit, US site Huffington Post launches in the UK, and Facebook makes a deal with Skype. Read more »
Dolce Hotels & Resorts is launching a new magazine for its guests.
Dolce is a growing collection of hotels, resorts and conference centers. It has appointed the London-based publisher, Cedar Communications to create the title, which will be called Face to Face. Read more »
The River Group has worked with the Ramblers for just over three years as a full service content agency in both a print and digital capacity across the business and are now pleased to announce the launch of a walk magazine App to expand the digital offer. walk Editor, Dominic Bates says ‘We see the launch of the App as an opportunity to reach the wider walking community, and as tool to expand upon the great work Ramblers volunteers around the country do'. Read more »