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Content Summit 2011: Brands continue to become content creators
With increasing trends towards brands becoming content creators in their own right - Asos, Google and NatWest- this year's APA International Content Summit bringing together some of the most innovative marketers of our time. Brands will be able to see just how effective it is to create content that consumers actually want to consume. Read more »
Content Summit 2011: The ideal content strategy - how the brands are doing it
Marketers are increasingly seeing the value in content marketing and it is fast becoming a media channel in its own right: something budgets are at last starting to reflect. But with so many channels available for your brand to communicate through, are you creating the high-quality content each one demands? Read more »
Digital Breakfast: final speaker confirmed as Tim Rowell from Tigerspike
Great news, we can now confirm our 3rd and final speaker for November's digital breakfast - Tim Rowell, Client Strategy Director EMEA, at Tigerspike who will be discussing the challenges of print-to-digital publishing.
The breakfast will be looking at the ways leading print publishers can find success by taking propositions conceived for print products and channelling them through digital media: websites, blogs, social networks, email newsletters, digital e-zines, smartphones, tablets and more, it looks like this will be our most attended breakfast of the year! book your place today »
Digital Breakfast: Speakers announced
We can confirmed two of our speakers for Novembers Digital Breakfast - Rupert Knowles, Business Development Manager at Adobe Systems and Mike Goldsmith, Editor In Chief at Future Publishing. They will be discussing how to successfully channel print products through digital channels. Find out more and book your place »
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