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Campaign

This week's Campaign discusses the customer publishing landscape following BSkyB's announcement about Sky Sports Magazine and Sky Movies Magazine, including research and comments from the APA. Read more »

Posted in Industry News
11thMar 2011

Coverage in today's Marketing

Today's Marketing magazine includes comments from the APA and discusses whether Sky's move from print to online reflects the future of customer publishing. Read more »

Posted in Industry News
11thMar 2011

This week in branded content

This week sees a royal launch, new customer publishing agency hires, a new study finds that 52% of iPad users read a magazine or newspaper on their device every day, the importance of hyper-local content and the top 100 social brands. Read more »

Posted in Industry News
11thMar 2011

Life strikes gold

White Light Media took Friday's IoIC Scotland awards by storm, winning five categories, plus the overall Gold Prize for the outstanding project of the year. That went to Life, our online magazine for Lloyds Banking Group. Read more »

Posted in Member news
10thMar 2011

Business Life gives away its cover for charity

The March issue of Business Life, the magazine for British Airways business travellers, is offering readers the chance to appear on its August cover. The competition is in aid of Flying Start, the charity partnership between British Airways and Comic Relief UK. Read more »

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Posted in Industry News
10thMar 2011

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