On Your Marks...
The CMA International Content Marketing Awards 2014 is the biggest night in the content marketing calendar, with agencies from across the world offering up their greatest work from the past 12 months for judgement by some of the biggest names in marketing. Read more »
Posted by: AgencyBelle, Seven
Can anyone remember when Nokia was the only real handset of choice? The time (I think, the late 90's) when they had huge market share? I seem to have Ricky Martin's "Livin' La Vida Loca" ringing in my ear and memories of customizing my Nokia 8210. Read more »
This week's Marketing Week feature on customer publishing looks at how brands are becoming influential media owners offering tough competition to consumer publishers. The article features comment from APA members and statistics from the APA. Read the article in full >> Read more »
Posted by: Paul Keers, Axon Publishing
On the wall at Earls Court station on the London Underground there is a sign, placed where the train drivers can see it. It says, "Enlighten your customers, within 90 seconds". Read more »
Creative agency and independent magazine publisher The Church of London has appointed Steven Watson as Head of Customer Publishing. Watson will oversee print and online projects for TCOLondon's growing client list, which includes Google, Volkswagen and Activision. Read more »