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Conversation is Key - BRAD Magazine

The content marketing industry is now worth over £4bn a year. But what’s behind this marketing phenomenon and how does it drive value for advertisers and engage customers, MD of The CMA, Clare Hill asks?  Read more »

Posted in Media Coverage
29thJun 2015

International Content Marketing Awards 2015 Now Open for Entry!

The CMA, the industry body for the content marketing industry, has announced that awards entries have now opened for its sixth annual International Content Marketing Awards. Read more »

16thJun 2015

A writer's right to refuse

Posted by: Matt Boothman, Redhouse Lane    

When is a writer not a writer? When everyone and mother has a stake in the content s/he's writing. Read more »

Posted in CMA blog
30thSep 2011

PSP Rare produces multi-language versions of springboard magazine

Leading contract publishing agency PSP Rare is working with UK Trade & Investment (UKTI) to introduce multi-language versions of award-winning springboard magazine. PSP Rare was re-awarded the contract to publish springboard magazine after a competitive pitch in July. The new look magazine launched this month and will now be published six times per year. Read more »

Posted in Member news
30thSep 2011

Wardour wins 'Best commercial use of photography - single image' AOP Award 'Man on Fire' selected for the Photographers Awards Book and Exhibition 2011

An image of a man on fire, taken by award-winning content marketing agency Wardour, has been named best in class at the prestigious AOP Photographers Awards 2011.

The image was conceived by Wardour art director Rob Cuthbertson and commissioned by picture editor Johanna Ward to illustrate the concept of risk management for a global insurance client. The team used a professional stunt man and a hired safety crew to create a stunning shot of an almost robotic man, not fazed by the fact that he is ablaze. Read more »

Posted in Member news
30thSep 2011

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