Content

All these businesses & brands have booked, have you?

We have already taken bookings from some of the UK's biggest business and brands including Virgin Atlantic, Hiscox, Global Radio, NEC, TK Maxx, Tesco, Action Aid, AEG, Sports England, Warwick University, House of Fraser, IBM, The Prince’s Trust, BBC, The Financial Times, Bloomberg, The Guardian, Volvo, Nationwide Building Society, KLM. Media and ATL agencies including OMD (EMEA & Manning Gottlieb), FUSE, Havas, M&C Saatchi, SMG, iProspect. Not to mention many of our CMA member agencies plus lots of content agencies from across Europe and as far as Dubai! Read more »

12thNov 2014

The CMA celebrates record number of new members

The Content Marketing Association (CMA), the industry body for the content marketing industry, has announced a record number of members joining the association this month. This follows the move to broaden its membership policy – opening up to media agencies in late 2013, media owners in June 2014 and brands in September 2014. Read more »

Posted in CMA news
6thOct 2014

UK rollout of 4G will (finally) make mobile publishing a reality

Posted by: Mark Rosselli, CPL    

For four years now, ever since the launch of the iPhone, publishers and brands have been tantalised by the vision of people being able to access their publications digitally, wherever they were, and at whatever time. The hope was that digital publishing would increase the numbers of people subscribing to publications, and that subscribers who were able to access a publication anytime, anywhere, would become more engaged with the title.      Read more »

Posted in CMA blog
31stJan 2012

Brands eye a share of booming digital health sector

Marketing magazine last week reported on the brands targeting the burgeoning health data market. Read the comments by Seven's Head of Digital in full here. Read more »

Posted in Industry News
31stJan 2012

Google, Google+ and social search

Posted by: Amanda Davie

Google's announcement of the uplifting of Google+ (or G+) pages within search results has been eliciting reactions from a number of people in the SEO and content industry.     Read more »

2Comments
Posted in CMA blog
30thJan 2012

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