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CMA Digital Breakfast


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Bloggers,Vloggers and Trendy Shoreditch

March's digital breakfast will explore some of the most exciting trends to emerge in recent years - bloggers, vloggers and social media personalities.

We have a stellar line-up of speakers including Siobhan Freegard, founder of Netmums, who is now launching a new venture, Channel Mum and Nic Yeeles, Founder & CEO of Peg.co (formerly Brand Director of Simon Cowell’s You Generation, the UK’s biggest YouTube original channel, part of the Sony Music family) and James Stafford, VP Europe, StyleHaul.

This Breakfast will be held at the amazing TCOLondon gallery where they regularly host events, the most recent of which was to celebrate the launch of the latest Breaking Bad DVD! This featured an art exhibition by Ralph Steadman, the brilliant artist who also created all the artwork for the seminal film Fear & Loathing in Las Vegas. Read more »

Posted in Digital
24thFeb 2015
24thFeb 2015

It's Only Words...

Posted by: Geri Richards, Publicis Blueprint

Language, naturally, is important to anyone in the communications business.  It's a particular obsession for content specialists like ourselves.  The combined craft of words, images, layout, tone, typography and punctuation all contribute to the customer experience, enhancing the meaning, usefulness, enjoyment, engagement and therefore the effectiveness of the content. Read more »

Posted in CMA blog
31stMay 2012

Can the 'R' word drive business success

Posted by: Mark Bainbridge

Thought I might cast the net a bit wider than just content this month to take a bit of look at whether we have the right thinking in place to get, keep, grow our business clients.  I sense its particularly relevant as general consensus is that right now, in real life, for all our optimism it's a pretty claggy market out there, there could be a social bubble waiting to burst and new business is probably a bit sparse... Read more »

Posted in CMA blog
31stMay 2012

The future of influence

Posted by: Meabh Quoirin, Future Foundation

Influencer marketing is big news.  But what value should we really be ascribing to the role of influence?  Is there really an ultimate group of influencers?  And if so, how much attention should we be paying to them?

  Read more »

Posted in CMA blog
31stMay 2012

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