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In line with the ongoing market shift towards a more plural approach towards multimedia publishing, event organisers UBM Live announce the rebranding of market leading trade event, Publishing Expo, as Publishing & Media Expo.
Publishing is changing fast, even the concept of ‘publishers' is evolving as the way in which content is delivered to audiences continues to advance, with new and traditional channels combining to create a truly multichannel marketplace. Read more »
1CommentsEdge leads the way with professional associations
It's been an exhilarating week for strategic content agency Edge. Just weeks after being shortlisted for an international award, Edge can now also publicly announce that it has won the hotly-contested tender for Institute of Public Accountants (IPA). A timely announcement that coincides with this week's launch of an important whitepaper for the Professional Association industry, produced by Edge. Read more »
Week in content marketing: 17th August
This week has been dominated by reaction to the latest set of ABC figures which once again highlight the strength of content marketing in the UK. There has also been some new launch websites from John Brown Publishing and a new blogging platform from the team who brought you Twitter. Read more »
Unique story-sharing microsite launched for 175th birthday
SYDNEY, 2 AUGUST 2012: An insight around the friendships forged during cruising holidays was the key driver behind a story-sharing microsite launched this week for P&O Cruises' 175th anniversary (www.175yearsofcruising.com.au). Read more »
PPA Independent Publisher Awards open for entry
CMA members have been offered a 25% discount on the cost of entering the PPA Independent Publisher Awards 2012. Read more »