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Matt Adams of iProspect becomes CMA Director

The CMA are delighted to welcome Matt Adams, a managing director at iProspect UK, to become part of their management team. Read more »

Posted in Media Coverage
24thApr 2015

CMA Exclusive Digital Training Programme: Places are limited so Book Now!

The CMA are launching a fantastic new digital training programme, beginning in May. This programme will provide attendees with a thorough understanding of the principles and practices of effective digital content marketing.  Read more »

Posted in Digital
16thApr 2015

REED Appoints PCP to service its response to Shared Parental Leave legislation

Since launching our official Brand Intermediary Service: CMA ADVANCE, we are pleased to now announce that Progressive Customer Publishing have been successfully awarded a new business opportunity from Reed Human Resources. Read more »

Posted in Member news
15thApr 2015

Together we’re stronger

Posted by: Robin Bonn, Seven

Should content marketing agencies be working together to bring new clients into our space and help all of us hit our new-business targets?

As a content veteran of all of a week and a bit, it's a joy to know that with all this flux in the marketing landscape and wider world, content agencies are surely going to be one of the winners. As clients seek more efficient and engaging ways of spending their marketing budgets, here we all are to help them. Read more »

Posted in CMA blog
28thSep 2012

New CMA Retail Research

CMA has conducted new research with Panalbase to understand the relationship between consumers and content marketing produced on behalf of retailers and supermarkets.

The research, which took place in Sept 2012, conducted 1826 interviews with UK adults aged 18+. Over 60% of respondents (61%) said that they were readers of magazines published by retail brands or supermarkets, demonstrating that the media has a large footprint and reaches the majority of consumers in the UK. Download key findings from the research »

28thSep 2012

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