CMA Digital Breakfast


The eco-system of engagement

Posted by: CMA

How much do brands spend on owned media in the UK right now? Over £4bn. By anyone's standards this is a staggering amount, made all the more impressive by the fact that it comes after a 25% increase in each of the past two years.     Read more »

Posted in CMA blog
18thNov 2013

Richard Cree named Business editor of the year

Richard Cree, editor of economia, was named Editor of the Year, Business (branded content) at the 2013 BSME Awards, completing a prestigious grand slam of awards for the magazine. Read more »

Posted in Member news
14thNov 2013

House of Fraser launches Christmas Emporium magazine

Created by Cedar, House of Fraser's content marketing partner, the new magazine is based around three goals - Indulge, Give and Celebrate - and is packed with creative ideas to make the festive season extra special. Read more »

Posted in Member news
14thNov 2013

Wardour to launch on-trade marketing activity for Fuller's brewery

Content marketing agency Wardour has been appointed by Fuller's to deliver the 350 year old brewer's on-trade marketing catalogue ‘Finest'.  The appointment of the agency, which already works with sector giant HEINEKEN UK, followed a competitive three-way pitch.  Read more »

Posted in Member news
14thNov 2013

Book your tickets for The International Content Marketing Awards 2013

Just under 2 weeks until the winners of The 2013 CMA International Content Marketing Awards will be announced. The evening, hosted by Mark Dolan at Old Billingsgate, will see over 500 industry peers gather to celebrate.   Find out more about booking your place »

13thNov 2013

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