Telford based printers Precision Colour Printing has received high praise for the printing of the latest edition of a premium quality tropical living and design magazine. Read more »
Martin MacConnol, CEO of APA member agency Wardour speaks to NMA about how customer publishing- or content marketing, as our sector is now called, truly get the power of content with our journalistic insight and our industries advantage research; which is one of the largest pieces of research in the world of marketing, are best placed to change the world of marketing communications.
"I believe it's only we content marketing agencies, with our journalistic insight, that truly get the power of content" Read his interview in full here >> »
Content agency Spoon has bought 100 percent of the shares in Tidningskompaniet. With the acquisition Spoon, which is owned by Bonnier, will be one of Sweden's biggest communications agencies, with 120 employees and SEK 200 million in turnover. Read more »
Marketing and custom media professionals join together for the 2012 Custom Content Conference at the Hotel Monaco in Washington DC, March 21-23rd.
Hosted by the Custom Content Council, the Custom Content Conference will present a series of high-level marketing conversations focused on building a brand through custom content. Read more »
An update from APA supported charity Volunteer Reading Help. Highlights include a new report from World Literacy Foundation which hihglights the need for the charities support, fund raising initiative in Dragons Den style challenge, and supoort from the Prime Minister. Read more »