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CMA Coverage: Summit increases industry exposure through media coverage

Last week's Summit has received a fantastic amount of media coverage, with the press list at the event including senior editors from Marketing Week, Campaign, and The Grocer, maximising exposure to the Content Marketing Association, and the industry we represent   Read just some of the headlines »

Posted in Media Coverage
4thDec 2013

InPublishing - Awards: 2013 Winners announced

The CMA Awards 2013, which celebrate content marketing excellence, saw Northstar's publication Audi take the Grand Prix...

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Posted in Media Coverage
29thNov 2013

Marketing Week - Summit: How marketers can overcome content marketing 'blindness'

”Content marketing” is one of the latest popular buzzwords to enter the marketing lexicon, but marketers at the Content Marketing Association’s annual summit warned the rush to keep in-vogue with the latest trend may lead to apathy from consumers...

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Posted in Media Coverage
28thNov 2013

MediaTel - Summit: VICE: Brands, stop bullsh*tting teens

Authenticity is just as important as content when it comes to storytelling, says Matt O'Mara, UK managing director of VICE.


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Posted in Media Coverage
28thNov 2013

Guardian Media Network - Content Marketing Not your Grandad's Prose

Content marketing involves a whole multi-channel strategy – and social media plays a crucial part in it.

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Posted in Media Coverage
27thNov 2013

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