CMA Digital Breakfast


Apple iPad 2 - but what will it look like?

Rumours of an iPad 2 launch have been buzzing for a while on the Internet mainly stemming from a leaked image of what is thought to be an iPad 2 at CES in January 2011. These rumours intensified after reports that the new iPad was spotted at the launch of News Corp's The Daily. But what will the new iPad be like and what are the key features that Apple are likely to add to the device? Read more »

Posted in
9thFeb 2011

News Corp’s The Daily launches as “newspaper of 21st Century”, but will it revolutionise iPad journalism?

News Corporation's much talked about iPad-only newspaper The Daily was unveiled yesterday at the Guggenheim Museum in New York by Rupert Murdoch and Apple's Eddy Cue, who was standing in for company CEO Steve Jobs. At the launch Murdoch said the arrival of the iPad has forced journalists to "re-imagine our craft" and that "the magic of newspapers and blogs lies in their serendipity". It is this magic Murdoch now hopes to bring to The Daily - and with it the iPad. Read more »

Posted in
3rdFeb 2011

To boldly go, where no content has gone before

As smart technology continues to gather apace we look at the opportunities brands have to engage their customers on the go. Read more »

Posted in
2ndFeb 2011

Mass mobile payments set to change brand engagement

Only two days after Facebook introduced its Deals feature in the UK and across Europe - a service which enables stores and brands to offer real-time offers to users who check-in using Facebook Places - comes the news that the mobile payment market nears mass-market adoption. Read more »

Posted in
2ndFeb 2011

Ten branded iPhone apps

New research shows that a third of UK consumers are now shopping via mobile. The rise in people accessing the Internet and now shopping via their phones is reflected in the increase of branded iPhone, and now iPad apps entering the market. Read more »

Posted in
19thJan 2011

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