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VIDEO TAKES CENTRE STAGE IN CONTENT MARKETING STRATEGIES - CMA INDUSTRY REPORT

Video has moved to become a central part of content marketing strategies, with video budgets set to accelerate further over the coming year, according to a new study by the Content Marketing Association. 71% of content marketers believe that brands aren’t investing enough in video content. Read more »

Posted in CMA news
15thApr 2016

Content marketers look to video

A majority of content marketers believe that brands aren't investing enough in video content and more than half expect to increase spending in this area over the coming year, new research has revealed. Read more »

Posted in Media Coverage
15thApr 2016

Bulletin fired up for new look by the fabl

The Bulletin, the members' magazine of the British Frozen Food Federation (BFFF), is getting fired up for a new look now that the contract for its production has been awarded to Yorkshire-based specialist content marketing agency, the fabl. Read more »

Posted in Member news
30thApr 2013

How you can spread your content virally

So you have created an excellent website or blog for your client - how do you ensure that as many people as possible get to see it? Read more »

Posted in
30thApr 2013

Week in content marketing: 30th April

CPL debuts a high profile new magazine, August revamps Renault website, FuturePlus brings Tesco's Technology & Entertainment to the iPad and PCP scoops four PPA award shortlists. Plus a look at the importance of content discovery in content marketing, differing views on the current state of social networking and IBM's leading marketing guru on what she expects from content marketing. Read more »

Posted in
30thApr 2013

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