On Your Marks...
The CMA International Content Marketing Awards 2014 is the biggest night in the content marketing calendar, with agencies from across the world offering up their greatest work from the past 12 months for judgement by some of the biggest names in marketing. Read more »
Listicles, short reads and crowdsourcing questions for interviews aren't just the preserve of online journalists. They are useful for print-based content marketing too. Read more »
Essential new course for CMA members for those in client facing roles, that will teach you how to manage communication skills for clients and colleagues. Read more »
The entry deadline for the International Content Marketing Awards is fast approaching. With just over a week to go, now is the time to be pulling all the elements together ready for submitting the online entry and sending us the hard copies. Read more »
This week we look at the way in which print and digital publishing are converging, how Tumblr and Vine are attracting brands and the implications of the recent deal between Amazon and Condé Nast. Plus tips for creating branded video content and how to deal with negative, abusive or spam commenters. Read more »