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Conversation is Key - BRAD Magazine

The content marketing industry is now worth over £4bn a year. But what’s behind this marketing phenomenon and how does it drive value for advertisers and engage customers, MD of The CMA, Clare Hill asks?  Read more »

Posted in Media Coverage
29thJun 2015

International Content Marketing Awards 2015 Now Open for Entry!

The CMA, the industry body for the content marketing industry, has announced that awards entries have now opened for its sixth annual International Content Marketing Awards. Read more »

16thJun 2015

Effectiveness of print media - survey request

Short 5 minute survey aimed at marketing, advertising and media professionals that will provide invaluable understanding about the impact and effectiveness of print media. Complete the 5 minute survey »

Posted in Print
19thDec 2013

Vue launches new app

Vue Magazine, the UK’s number one dedicated film title by circulation, is being launched in a free tablet version mid-December 2013. The app, developed by Publicis Blueprint, is being rolled out following the success of Vue Magazine and has been designed to maximise the tablet format, featuring interactive interviews, features and embedded video, audio and games.

Read more »

Posted in Member news
18thDec 2013

Tips on using content to attract niche audiences online

Posted by: CMA

Can you use content to target a specific niche for your brand? If so how do you go about it? Read more »

Posted in CMA blog
17thDec 2013

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