Content

Mag+ challenges iOS developers to 'unleash the content' with $20k in app contest prizes

On 22 Jan digital publishing platform provider Mag+ invited iOS developers to crack open its code and build new Mag+ reader apps.  The "Unleash the Content, Build Your Dream App," contest makes available Mag+'s new iOS App Software Development Kit (SDK) to developers worldwide on a non-commercial license to allow them to re-imagine the platform's reader app. More than  $20,000 in cash and prizes will be awarded to three innovative apps built with the SDK. Registration for the contest opens today, and the development window for the contest runs from Feb. 8 to Feb. 22 at midnight EST. Read more »

Posted in Member news
29thJan 2013

AAR Business Development Apprenticeship course - discount to CMA members

The AAR are running  a six week  course for people that are new to agency new business. The course is designed to help bring the next generation of new business folk in agencies up to speed.

Members of the CMA are able to sign up at a discounted rate of £1,000 for each attendee (normal rate for non-AAR subscribers is £1,250). Read more »

Posted in Other Events
28thJan 2013

Week in content marketing: 25 January

This week John Brown joins the VIP (Very Important Pets) Club with Pets at Home, Golfbreaks.com hires August to content campaign, ContentPlus unveils new branding and website, the Publishing & Media Expo Keynote programme has been announced, and Twitter launches Vine.     Read more »

Posted in
25thJan 2013

CMA appoints ITV's Clare Hill as Managing Director

The CMA (Content Marketing Association) has appointed Clare Hill to the position of Managing Director. The appointment follows the successful rebrand of the association last year from APA to reflect more accurately the work of its members and the content marketing proposition.     Read more »

Posted in CMA news
25thJan 2013

Pets at Home appoint John Brown as new content agency

Following a four way competitive pitch Pets at Home has appointed John Brown as their content agency to support the development of their VIP (Very Important Pets) Club, which launched in November 2012.  Read more »

Posted in Member news
24thJan 2013

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