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Matt Adams of iProspect becomes CMA Director

The CMA are delighted to welcome Matt Adams, a managing director at iProspect UK, to become part of their management team. Read more »

Posted in Media Coverage
24thApr 2015

CMA Exclusive Digital Training Programme: Places are limited so Book Now!

The CMA are launching a fantastic new digital training programme, beginning in May. This programme will provide attendees with a thorough understanding of the principles and practices of effective digital content marketing.  Read more »

Posted in Digital
16thApr 2015

REED Appoints PCP to service its response to Shared Parental Leave legislation

Since launching our official Brand Intermediary Service: CMA ADVANCE, we are pleased to now announce that Progressive Customer Publishing have been successfully awarded a new business opportunity from Reed Human Resources. Read more »

Posted in Member news
15thApr 2015

Cineworld Magazine gets a stylish makeover

The April issue of Cineworld's long-running free customer magazine features a stylish new redesign.

Published by Immediate Media Branded Content, the magazine is one of the UK's highest circulating film titles, with over 400,000 copies distributed monthly. 

The redesign followed a major reader survey and creative review undertaken last year. The survey results indicated a strong desire for more preview content to help customers plan their Cineworld visits several months in advance. The research also revealed that the magazine was one of the three biggest influences on film-goers' choice of movies. Read more »

Posted in Member news
28thMar 2013

Guardian Media Network: Outbrain - Seven deadly content marketing sins

Content marketing is booming. Just about every research report and marketer interview names content as one of the brightest stars. But here's a glut of bad content out there, created in a whirl of panic, confusion and bad planning.

> View article online
> Download article Read more »

Posted in Media Coverage
28thMar 2013

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