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CMA Video Engagement Report - Who has downloaded it?

Our recent Industry report on Video Content for Engagement has now been downloaded over 450 times in the last 4 weeks! We thought we would share with you some data on who this is. Read more »

Posted in CMA news
12thMay 2016

CONTENT MARKETING ASSOCIATION EXPANDS AWARDS IN LINE WITH INDUSTRY ACCELERATION

LONDON, May 05, 2016: Today The Content Marketing Association has announced the expansion of its International Content Marketing Awards to reflect continued industry growth and trends. Read more »

Posted in
5thMay 2016

Future-proofing digital design in a multi-platform world

Posted by: Tom Dawborn, Digital Art Director, Publicis Blueprint

One of the most challenging aspects of digital design over recent years has been catering to the ever-changing platforms on which content is delivered, and how users interact with them. Just five years ago, the idea of reading a magazine over a portable device was unheard of. Nowadays, it's expected, so is a necessity. Read more »

Posted in CMA blog
30thOct 2013

There's nothing new in publishing

Posted by: Martin MacConnol, CEO, Wardour

Yes I know, it's a conceit, we don't literally mean there's nothing new in publishing - everything is new in publishing. But what's at the centre of every publishing strategy? Just the story and the audience, and that's the bit that's not new. That bit is as old as time itself. Read more »

Posted in CMA blog
30thOct 2013

Why content curators are like superstar DJs

Posted by: Paul Keers, White Light Media

"I am a DJ," sang David Bowie. "I am what I play". Could the same be said of a brand putting out curated content? Read more »

Posted in CMA blog
30thOct 2013

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