Content

Invitation: CMA Summer party

The CMA would like to invite member agencies and partners to its annual Summer Party. Taking place on Wednesday 16 July, this roof top party is a great opportunity for all member agency staff to share a drink, and hopefully sunshine, with their industry counterparts. Read more »

24thApr 2014

Progressive Customer Publishing announces new clients

London-based content publisher Progressive Customer Publishing has announced new business wins from a number of key clients.  Read more »

Posted in
23rdApr 2014

Guardian Media Network: Outbrain - Paddy Power

In the first of an occasional series analysing the business rationale of a content-led strategy, CMA consultant editor Dominic Mills looks at controversial bookmaker Paddy Power Read more »

Posted in Media Coverage
22ndApr 2014

Guardian Media Network: Take your message to the people

CMA MD Clare Hill took part in a roundtable discussion organised by Guardian Media Network about content marketing strategies. A feature article from the discussions was publishing in the Guardian Newspaper on Mon 21 April, and online. Read more »

Posted in Media Coverage
22ndApr 2014

Wearable gadgets and the future of content marketing

Posted by: The CMA

There is a huge buzz about wearable gadgets like the Google Glass, Nike Fuelband and Samsung Galaxy Gear smartwatch, but what opportunities are they likely to deliver to content marketers? Read more »

Posted in CMA blog
17thApr 2014

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