Content

Digital Dilemmas: does content marketing work for business-to-business as well as business-to-consumer?

Posted by: Julius Duncan, Remarkable Group in www.prweek.com

In the battle for eyeballs and engagement in our digital and connected world, content marketing is the buzzword of the moment. Read more »

Posted in Member news
22ndOct 2014

The London Magazine relaunches

Today, The London Magazine will relaunch, with a new emphasis on prime London property. First launched in 1991, the magazine has been published by Cedar since 1993 on behalf of CLEA Ltd (Central London Estate Agents). The magazine has been able to call on the expertise of the 46 estate agents within CLEA to produce definitive and expert commentary on the property market. Read more »

Posted in Member news
22ndOct 2014

Seven46 establishes new office in Japan

Campaign and content agency Seven46 has announced that it is establishing a presence in Japan, led by Emiri Tokunaga who will help drive the company’s local business development. Read more »

Posted in Member news
22ndOct 2014

What the heck is native advertising?

Posted by: Duncan Reid, Immediate Media  

The content marketing world's biggest buzzphrase is more an idea than an actual format, says Immediate Media's Duncan Reid. And we've been practising it since the days of Bob Hope...
 Read more »

Posted in CMA blog
22ndOct 2014

Andrew Hirsch will continue as Chairman of the CMA in 2015

Andrew Hirsch will continue as Chairman of the CMA in 2015. Read more »

Posted in CMA news
22ndOct 2014

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