This month, we discover just how popular YouTube is within marketing circles, the six groups of social media users, and the skills marketers are most in need of. Read more »
New launches from Warehouse, awards nominations for BA Business Life, the ongoing debate about Native Advertising and are messaging apps the new frontier for content marketing? Read more »
Ben Wood, global president of iProspect tells CMA consultant editor Dominic Mills why the original maths men want to add content to their offering and why, far from a radical departure, it’s really an organic development from the agency’s digital roots. Read more »
Optimising content so that it performs well on Google and other search engines is a delicate blend of art and science.
This session will enlighten you to some of the tricks of the trade from a few leading industry professionals. Read more »
Fancy experimenting with long form content? Need to create some basic infographics? Or finding it hard to concentrate when writing? Here are five very useful apps for content creators. Read more »