Content

The 10 stages of a #Cumberbatch Twitter storm

This month's issue of High Life has caused quite a frenzy in the Twitter-sphere amongst Benedict Cumberbatch fans in the first few days of hitting the shelves. We take you on a 10 stage journey through the escalation of the story. It's amazing what good content can do... Read more »

Posted in Member news
4thApr 2014

Bauer Media Asia Pacific joins CMA as Overseas member

Bauer Custom Media Asia Pacific has become an Overseas member of the Content Marketing Association (CMA). With offices across Sydney, Hong Kong and New Zealand, Bauer Media’s dedicated branded content division is a creative force in the region. Find out more about Bauer's clients »

Posted in Member news
4thApr 2014

Outbrain event - 10 April - Mobile engagement and content marketing for a mobile audience

Content Conversations are two-hour breakfast sessions held monthly at Outbrain's Oxford Street offices. They offer an opportunity for brand marketers and agencies to hear ideas from leading exponents of a key emerging marketing technique. Focussed five-minute talks from experts are followed by a Q&A session from the floor.  Read more »

Posted in Other Events
3rdApr 2014

Five reasons why brand storytelling is changing

Posted by: The CMA

Third party platforms are an ideal way to promote branded content hosted on your own website. Just ensure though that you think in advance about what content you are sharing and how it will drive traffic to your site. Read more »

Posted in CMA blog
3rdApr 2014

TCOLondon celebrates string of Award wins

Exciting news from TCOLondon as titles Huck and Little White Lies celebrate multiple award wins. Read more »

Posted in Member news
2ndApr 2014

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