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Conversation is Key - BRAD Magazine

The content marketing industry is now worth over £4bn a year. But what’s behind this marketing phenomenon and how does it drive value for advertisers and engage customers, MD of The CMA, Clare Hill asks?  Read more »

Posted in Media Coverage
29thJun 2015

International Content Marketing Awards 2015 Now Open for Entry!

The CMA, the industry body for the content marketing industry, has announced that awards entries have now opened for its sixth annual International Content Marketing Awards. Read more »

16thJun 2015

Coat worn by Cumberbatch raises 5000 for British Airways' flying charity

The Belstaff winter coat worn by Benedict Cumberbatch on the cover of Cedar's BA High Life magazine has been auctioned for a startling £5010 – nearly three times its retail value.  The money raised will go to Flying Start, the airline's charity partnership with Comic Relief. Read more »

Posted in Member news
28thApr 2014

Guardian Media Network: Outbrain - More brands are becoming paid-for publishers

We all know about Porter magazine, Net-a-Porter's move into paid-for print publishing, but now it's been followed by another retailer doing the same thing. And it's one you wouldn't expect: Sports Direct, whose new title, Forever Sports, hit the streets last month. CMA consultant editor Dominic Mills looks at what's going on

Read more »

Posted in Media Coverage
24thApr 2014

Progressive Customer Publishing announces new clients

London-based content publisher Progressive Customer Publishing has announced new business wins from a number of key clients.  Read more »

Posted in Member news
23rdApr 2014

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