On Your Marks...
The CMA International Content Marketing Awards 2014 is the biggest night in the content marketing calendar, with agencies from across the world offering up their greatest work from the past 12 months for judgement by some of the biggest names in marketing. Read more »
Are branded content designers spending too long on the homepage at the expense of the pages that really matter? Read more »
Maxine Poole joins The CMA on 9 June as Head of Marketing. Maxine joins us with 9 years of multi-channelled marketing experience including events, digital, direct marketing and communications and has an MA in Marketing. Read more »
With hot sunny days on the beach and excitement of the first sounds of an ice cream van come the intense desires for getting into shape. While most will spend the last few weeks of spring hitting the gym, content marketers will be hitting that update button to get their mobile content into shape for summer Read more »
Eric Campbell became White Light Media’s Managing Director in March this year. For the past five years he has led the design team and helped forge the company’s reputation for working closely with its clients to produce intelligently written and beautifully designed content. His time outside of work is mainly taken up by his young family. Read more »