The line-up includes:
"We decided that marketing conferences needed a reboot," explains the event host and organiser Neil Cooper. "Too many events aimed at the marketing community are just platforms for sponsors to sell to a captivated audience. We don't want to hear from people who have something to sell, we want to hear from people who have something to say."
The AMC agenda is designed to be relevant to all marketers, irrespective of the sector they work or the products and services they sell. By tackling issues at a top level, delegates can take ideas away from each session and apply fresh ideas to their businesses or clients. As with last year, we are expecting to attract a diverse audience, which is great for delegates who can expand their networks and share ideas.
So why Cambridge and not London? Alun Shooter, founder of The District and organising partner explains: "Cambridge has a reputation for two things, learning and innovation. These are values that are important to the AMC brand. We're hosting this year's event at The Junction in Cambridge where top bands perform, and contemporary theatre companies experiment with new ideas. Everything about this event is different, from the approach, the brand, the design, the website, to the quality of the agenda and the location."
The standard delegate rate is £399 but delegates can save 50% if they book before the end of April or 25% if they book by the end of May. Delegates can book their place at another.uk.com.