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New case study: ignition for Auto Trader by FuturePlus

Auto Trader wanted to communicate the full range of their services and to appeal to new audiences. FuturePlus produced an award-nominated, interactive iPad magazine called ignition.

The brief was to to raise awareness of Auto Trader's credentials and to reaffirm them as the voice of authority for automotive. Also to demonstrate the brand's prowess in the new vehicle market, not just the used car sector.

Click here to find out how FuturePlus responded to the challenge and to see the fantastic results.

Posted in Member news
28thMay 2013


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